It would probably come as no surprise to learn that Google’s annual revenue increases each year and arguably the most popular site on the internet. In 2010, Google’s revenue was more than $29 billion. One would have to combine the GDPs of the world’s 28 poorest countries to reach this amount. The vast majority of this revenue comes from advertising, with only 3% coming from other products and services. An increasingly high number is expected to come from mobile advertisements.
Several factors make this high revenue possible. This popular search engine gathers one billion unique visitors each month. That is one in every seven people on the entire planet. These people spend 200 billion minutes each month on Google. That would mean that each visitor spends 200 minutes there each month, on average. Google’s expansion into email, social networking and other services has made the website even more popular.
From: Business MBA
